About

habitant
process
people

Whatever we create,

It must be “human”.

Habitant

Habitant creates the full value of aesthetics.

The value of aesthetics attracts people.
It breathes life into the places, businesses and people.

Space and environment with
creations for the people.
And we spread that harmony to the world.

habitant

Habitant is a creative studio that designs the way aesthetics become value.

From brand strategy to spatial design, media art and technology, product development, and operation, we bring diverse disciplines together within a single project. Through this integrated approach, we create projects where aesthetics become lasting memories for people, add value to spaces, and strengthen the competitiveness of brands.

Founded in 2004 by Joomyoung Song, Habitant began with electronic music and has continuously expanded its creative scope in response to changing times. Today, its work spans media art, media façades, public art installations, exhibition and event design, interior and spatial design, brand identity development, and, through its own eyewear brand Labor, branding, product design, manufacturing, distribution, and consulting.

Over more than twenty years of creative work, Habitant has developed the ability to bring together different generations, cultures, industries, and areas of expertise within a single project. The experiences we create reshape the way people perceive brands and spaces, creating value that continues to grow over time.

“Whatever we make, it must be human.”

해비턴트는 아름다움이 가치가 되는 방식을 설계하는 크리에이티브 스튜디오입니다.

우리는 브랜드 전략부터 공간 디자인, 미디어 테크놀로지 & 아트, 제품, 운영까지 하나의 관점으로 통합하여 아름다움이 사람의 삶에 기억이 되고, 공간의 가치가 되며, 브랜드의 경쟁력이 되는 방식을 구현합니다.

2004년 송주명이 설립한 해비턴트는 전자음악을 시작으로 미디어 아트, 미디어 파사드, 미술 조형물, 전시 및 이벤트 디자인, 인테리어 디자인, 브랜드 아이덴티티 개발, 그리고 아이웨어 브랜드 Labor를 통한 브랜딩, 제품 디자인, 생산, 유통 그리고 컨설팅에 이르기까지 시대의 변화에 따라 창의적 활동 영역을 확장해 왔습니다.

20년이 넘는 창작 활동을 통해 축적한 해비턴트의 역량은 세대와 국가, 서로 다른 산업과 전문성을 하나의 프로젝트 안에서 연결합니다. 그렇게 구현된 경험은 사람이 브랜드와 공간을 인식하는 방식을 바꾸고, 오래 지속되는 가치를 만들어갑니다.

Habitant’s process

For the full potential for every project.

ideation

development

ideation

Encompassing consulting programme

A media artwork installation goes beyond the category of design and art at this age.
Now it becomes a spatial icon that performs functions
such as a purposeful landmark, generating advertising revenue, operating public art from the brands, and communicating brand essence has now become more than a video wall.

For the full potential for every project,
habitant provides feasibility, entitlements, space & media structure design, software & technology development, content production, art curation, and management.

Art, branding, and marketing at the forefront activities from inhouse, as well as the world’s leading experts, habitant’s global network, provides a cutting-edge planning process from the team composed of the architect, spatial designer, advertising & event agency, curator, and artist.
Habitant provides practical consulting regardless of country, region, scale, and format for inquiries related to media installation.

Flexibility with over a decade of experience

Building purposeful landmarks construction requires various expertise.
Intuition and flexibility, the best technology and networks, but most importantly, the passion derived from our decades of diverse project experience in bringing ideas to realization always develop projects efficiently.